How to Present a Sales Playbook.
I had passed out the sales playbook and gave my sales team some basic instructions with a completion date. So far so good. Yeah… not really.
I had passed out the sales playbook and gave my sales team some basic instructions with a completion date. So far so good. Yeah… not really.
As anyone that has ever worked with me knows I almost always interject a story in the process of closing a deal. It’s just how my noggin works. It’s how I roll. I have mastered the craft of sales storytelling.
Many times companies fill executive and management positions from outside the company and not promote from within. They are convinced that their chances of success rests with “new blood” hires. Fresh perspectives and action items are the elements they are looking for. These outside hires are not labeled with past issues and same thinking stereotyping. So much for getting promoted from within.
Waking up every morning feeling like someone ran over me with a truck, I would mumble to myself, “Why am I not retired and sleeping in!”. Here I was in my late 50’s working 12 to 14 hour days and quite honestly a little burnt out on what I was doing. I pop in the shower and then caffeinate a little in an effort to put that negativity aside. Sound familiar? It was time to change my stripes.