At the end of our meeting a wonderful family going through a very trying time spontaneously gave me hugs for all I had done for them. Wow. They were dealing with the imminent death of their dad and husband. An emotional time to say the least. The reality of making pre-need plans had hit them hard and I helped to take this confusing burden off their plate. I have been in sales for many years and had never experienced getting a hug before. After that meeting I thought… “what could I do to make sure all my families felt the way these folks felt?”