Virtual Business Relationships.
Building relationships is nothing new to sales and business. Social media marketing is. To be able to build long-lasting virtual business relationships over the web is hard. Some would say impossible. I don’t agree.
Building relationships is nothing new to sales and business. Social media marketing is. To be able to build long-lasting virtual business relationships over the web is hard. Some would say impossible. I don’t agree.
How do you feel about your sales career so far? Do you feel exploited, disappointed, or even depressed with your current situation. When you took your job, at first, did it feel like an opportunity to get ahead, get to that next level, but now it seems less than. On the other hand, possibly you feel you’ve never really received any breaks, any opportunities, in your career. You’re stuck with a job… a means to an end for a paycheck.
I was in a retail toy store the other day and the owner randomly asked me what I thought he could do to improve his sales. He is leasing a nice store front in a small strip mall but off the beaten path. I told him that his location sucked. He looked shocked but ultimately agreed. I also told him that that’s OK. “I have successfully run plenty of retail store fronts in lousy locations.” I assumed he got a screaming deal on the lease and he had. Let’s save your business.
While commuting this morning, I was listening to an editorial piece on the concerns about students not raising their hand during class at school. Apparently, a local school has decided to no longer have students raise their hands to offer an answer. They feel there’s an issue with only some students answering. Their solution was a simple one. Teachers will randomly choose students and ask for answers. On the surface it makes sense, I guess. Equal opportunity and all that. Unfortunately, I hate to tell them but it probably won’t work as I have experienced low meeting participation in the business world and calling on them randomly was a disaster.