What Makes an Awesome Sales Engineer?

Sales engineering is truly an art-form. To be awesome, a sales engineer needs to invest effort into the technology, the business opportunity, and most importantly their personal style. I like to say they need to be left and right brained. Technical, creative, personable comes to mind. They also need to gain the trust of those they are partnered with and presenting to. Here are my 5 points of discussion of becoming an awesome sales engineer.

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control

Micromanagers and Control Freaks.

We’ve all had them and maybe we were one ourselves. Maybe we still are? Managers that simply could not let go of any control. This goes for owners of businesses as well. You know the type… they’re pretty sure no one can do the job as well as them. They have the “If you want a job done right you have to do it yourself” philosophy. I wish I could tell you this applies to new managers only… unfortunately it doesn’t.

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